卡洛特-Character Expert Co., LTD.

Taipei, Taiwan

Angela Lee

Email+886-7729-3001
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Apr 12, 2021

"Poncorgi & Friends", Making Its Japanese Market Debut at the Asia’s Largest 2021 Licensing Japan

TAIPEI, TAIWAN, April 12, 2021 - Poncorgi & Friends, a prestigious 2019 Hong Kong Licensing Show finalist, announces today its participation in the upcoming LICENSING JAPAN. Selected as one of the top 10 Taiwanese IP characters by two leading industry associations, Japan Character Brand Licensing Association (CBLA) and Taiwan Creative Content Agency (TAICCA), Poncorgi & Friends will join its Japanese counterparts online from April 14th to 16th at digiBlock Taipei, and participate in the physical exhibition in Tokyo, Japan remotely. “As one of the top LINE sticker creators, Poncorgi & Friends is now ready to expand into new, international markets,” says Angela Lee, General manager of Character Expert Co., LTD. “We have our sights set on Japan and the LICENSING JAPAN event offers us an exclusive look into the booming local IP licensing market, one of the largest in the world.” Even as it is entering its tenth year, Poncorgi and Friends continues to create new stories that resonate with its audience. Last year, the brand launched a new storyline centering around a so-called ‘wage slave’ (Shachiku) work culture with a goal of making a lasting impression of its key dog characters. Inspired by heart touching and sometimes funny pet stories, Poncorgi & Friends is created to share everyday things through the life of its main character - corgi ponpon and his good friends. Its loveable characters with its fun stories that help relieve work stress are especially loved by young female workers aged between 25-35 years old. About LICENSING JAPAN LICENSING JAPAN is the premier international licensing trade show for characters and brands. Annually held in Japan, the world's 2nd largest licensing market, the show will be the ideal venue for IP characters to effectively launch and appeal to potential licensees and partners. About Character Expert Co., LTD. Founded in 2015 and headquartered in New Taipei City, Taiwan, Character Expert Co., LTD. is an Illustration agency that provides IP licensing services with popular characters such as Fruit Cats, Poncorgi & friends, and Miluegg. It aims to provide high quality Taiwan original illustrations accessible to the global IP industry. For more information, please visit http://www.crter.com.tw/index.html. Additional Information: Press Kit download: https://brand.sparkamplify.com/characterexpert Facebook: https://www.facebook.com/Character.Expert Twitter: https://twitter.com/ponponcorgi ### Media contact: Angela Lee Email: brandcrter@gmail.com Phone: +886-2-77293001